Maik Frank

IntelliCoach Courses

Building a Course Platform
at the Speed of Thought

A platform I manage entirely through AI — where a new product goes from vision to live in a day. This is my journey of building it, shared openly.

alphaGoal: June 15, 2026Where are we now?

What

This is my public roadmap — tracking a real experiment where I'm building an entire course platform with AI, sharing every step openly.

Why

I want to build something remarkable. The journey matters as much as the outcome — I'm sharing openly, starting a conversation, figuring out what nobody has figured out yet.

Who

I'm Maik Frank — German, living in Singapore for 20 years. Leadership coach, father of four, with a background in IT, HR, and risk. 2,000+ coaching hours and an eternal experimenter.

The BeginningVersion 1.0
NOW
Build day 58 · Updated dailyGoal: June 15, 2026

Follow along — I share what I built, where I failed, what I learned. (daily updates… at least I try to 🙂)

No spam. Newsletter in English. Unsubscribe anytime.

Prefer German? Subscribe auf Deutsch →

Follow on LinkedIn

Build Log

What happened each day — the decisions, the surprises, the learnings.

Today was my first proper working day after being sick and then having a public holiday in Singapore.

It was not a dramatic day. It was client work, catching up, and then trying to move a few platform pieces forward in between.

One small thing caught me.

How I Did It

No platform implementation is attached to this post. The bigger behind-the-scenes truth is that the go-live target is changing shape after a recent business decision to sunset one of my major course offerings. That puts the new platform in a different light than it had a week ago. I am not folding that whole story into today's post. It deserves its own reflection.

CodexClaude CodePostmortem reviewA more explicit sequencing instruction

Lesson learned:

A workflow that worked last week can change when the tool changes. Trust improves when it is paired with verification. Small operating instructions can prevent larger repair work later. AI collaborators, like people, need clear sequencing when priorities change mid-task.

v0.58.0 — full changelog

40
Milestones Done
58
Build Day
2,000+
Coaching Hours Behind This
1 coach + 1 AI
The Entire Team

The Roadmap

Eight phases from first idea to Version 1.0. Here's the plan.

🎨

Making It Feel Like IntelliCoach

upcoming

Brand identity, multilingual support, installable as an app on your phone.

5 steps
🔒

Earning Your Trust

upcoming

GDPR compliance, privacy policies, security hardening.

2 steps
👤

Your Personal Learning Space

upcoming

User accounts, purchase history, personal dashboard.

3 steps
📦

Products That Keep Getting Better

upcoming

Free previews, version history, lifetime updates, testimonials.

4 steps
📧

Staying Connected

upcoming

Email marketing, update notifications, contact and support.

4 steps
⚙️

Running the Show

upcoming

Admin portal for managing products, users, and content.

4 steps
📚

Real Courses, Real Learning

upcoming

Full LMS with modules, lessons, quizzes, and progress tracking.

4 steps
🤖

Your AI Coaching Companion

upcoming

AI coaches per product, community comments, intelligent support.

4 steps

"The best time to plant a tree was 20 years ago. The second best time is now."

— My dad, probably quoting someone else